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Developing Telecoms - Thuraya brings East Asia under its footprint with Thuraya-3 launch
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Thuraya brings East Asia under its footprint with Thuraya-3 launch
By Alec Barton
19 Dec 2006 at 11:29
Satellite,
Telephones, Global: Currently boasting the largest
subscriber base of satellite handheld users, UAE-based Thuraya will be
launching a new satellite, Thuraya-3, by the end of March 2007.
Thuraya-3 will
add East Asia to its existing coverage spanning Europe, the Middle East, Central Asia, Africa and the Indian
subcontinent. The expansion of Thuraya’s coverage area will enable it to serve
nearly two thirds of the globe’s population. Among the countries benefiting
will be China, Indonesia, South Korea, the Philippines, Singapore, Malaysia and Australia. In total, 100 countries are covered in full or in part by Thuraya
satellite technology.
“We expect to be able to roll out commercial service to our
new subscribers in East Asia within months of the launch date,” said Thuraya's CEO Yousuf Al
Sayed, who anticipates that the company will acquire approximately 30,000
subscribers in the fourth quarter of 2007.
Mr Al Sayed added that Thuraya is looking forward to
working closely with the telecom sectors of China and
other countries in the region in order to complement existing telecoms
solutions and products to ensure meeting the growing needs of the economic,
industrial and commercial sectors.
“But essentially we will aim with our local partners to
provide access to telecom services to all people and families in remote, rural
areas through the blanket coverage of the Thuraya satellite system,” said Mr Al
Sayed.
On licensing and regulatory aspects, Mr Al Sayed said
negotiations were underway in securing licences in several countries: “We are
working closely with the regulatory authorities in the region.”
With its major participation in ITU Telecom World, Thuraya
aimed to get closer to its potential partners and customers in the region and
identify their local needs. As a sign of commitment towards serving the region
efficiently, Thuraya has recently opened a regional office in Singapore
to address and support the needs of its distribution partners and subscribers
in the region. Recruitment for the new office is predominantly made from within
the East-Asian region itself.
Thuraya offers a range of solutions from handheld terminals
and rural telephony (Public Calling Office and Payphones) to maritime
communications, broadband services and tracking applications. Most recently, Thuraya
launched its well-received second-generation satellite handheld terminals
comprising a satellite-only handset (SO-2510) and a smart phone (SG-2520)
combining satellite and tri-band GSM, as well as a Thuraya module that can be
used for developing any third-party telecom solution based on Thuraya’s system.
This is certainly a time of change for Thuraya. Its
Thuraya-1 is experiencing problems as it gets old, and is only in use for
testing. At present, therefore, Thuraya-2 alone supplies services to customers.
This carries real responsibilities as Thuraya claims 65% market share of satellite traffic within the area of Thuraya-2’s footprint.
In the global context, Thuraya has 26% of the satellite
market. It is the company’s belief that satellites are suited to areas with a
population density lower then 50 people per km2. At this density and under
Thuraya further believes that cellular is currently not financially
competitive.
Turning to individual markets, Iraq
accounted for 60% of Thuraya’s business in 2004, 40% in 2005 and 7% now. Growth
markets have been Iran, Afghanistan, Pakistan, Libya, and countries south of the Sahara, in particular DR Congo and Angola.
more info: www.thuraya.com
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